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LEADERSHIP & ADVISORY

I partner with global entertainment brands and studios to architect digital strategies that drive cultural moments. My work spans major film releases, streaming platforms, and entertainment properties, combining data-driven insights with creative innovation.

Recent highlights include:

Digital strategy architect for multiple top-grossing film releases

Innovation advisor to leading streaming platforms

Speaker at SXSW, CES, and Digital Entertainment World

Featured thought leader in Forbes, NY Times, and AdWeek
 

PREVIOUS LEADERSHIP ROLES

Director of Programmatic | Amobee (acquired by Singtel)
Shaped data-driven marketing strategies for entertainment and media clients during company's most innovative period.

Led digital transformation initiatives for major studio clients

Recognized in Fast Company's Most Innovative Companies list

Specialized in entertainment audience targeting and engagement
 

Account Director | Salesforce (via Krux Digital acquisition)
Drove adoption of industry-leading DMP solutions for major media and entertainment brands.

 

Orchestrated data strategy for multiple streaming platform launches

Pioneered new approaches to entertainment audience segmentation

Consistently exceeded revenue targets for entertainment vertical

 

Account Director | DataXu
Led strategic partnerships with major agencies and entertainment brands, consistently breaking revenue records.

Generated $14M+ in new business across 2013-2014

Earned President's Club membership and Customer Champion Award

Developed innovative solutions for entertainment industry clients

 

Vice President of Sales | Medium21
Transformed digital strategy for celebrity-driven entertainment promotions and gaming industry leaders.

Generated $17.8M revenue in first year

Won multiple industry awards for innovative campaign strategies

Led digital transformation for major gaming and entertainment brandsSenior Account Executive | Conversant (formerly ValueClick)
Pioneered performance-based advertising solutions during digital advertising's formative years.

Grew monthly revenue from $60K to $400K in six months

Established key entertainment industry partnerships

Consistently ranked as top sales performer

 

Senior Account Executive | AOL Time Warner
Helped shape digital advertising during the internet's explosive growth period.

Member of $2M Sales Club

Two-time President's Club winner

Nominated for Samurai Award for company-wide impact

Pioneered digital solutions for entertainment advertisers

 

EDUCATION

Ph.D., Computer Science

MBA, Computer Science

B.A., Journalism

National Merit Honor Scholar

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